The eir VIP Publishing Power of Women Awards: Nominees for the eir Digital & Tech Award

VIP Publishing is delighted to announce that the eir Power of Women Awards are back.

These awards celebrate the best and brightest female entrepreneurs in Ireland, across the worlds of fashion, technology, beauty, lifestyle, wellness and more!

The winners, decided by an expert panel and awarded at an exclusive lunch in Dublin’s Marker Hotel on November 18th, will be profiled in the December issue of VIP Magazine.

The eir Digital & Tech Award celebrates the women whose innovation and drive meet to bring something entirely new to the digital realm. Here’s a bit more information about our inspiring nominees…

Áine Kerr – Kinzen

We’ve been plagued with fake news over the past few years, and in response to this, former journalist Áine Kerr decided to take action. She and Mark Little joined forces to create Kinzen; a technology company that builds products to help connect people with quality news and information. She acts as COO for the company.

Previously, Áine led global journalism partnerships at Facebook, overseeing a team in New York focused on building products for journalists and improving news literacy for news consumers.

Áine is on the advisory board of the NII, an advisor to the Institute for Future of Media and Journalism (Fujo), as well as being the co-founder of Online News Association.

Cassie Delaney – Outcaster

Cassie is one of the people responsible for Tall Tales, a podcast network that achieved nearly 3 million downloads in 2020. They produce some of the country’s most loved podcasts including Death Becomes Him, The Good Glow, The Creep Dive, Juvenalia and How to Fall Apart.

She is also one of the minds behind Rogue Collective, a subscription-only digital publication released every Sunday filled with words from some of the brightest minds in Ireland. Cassie created a platform that helps creators build revenue by selling their content directly to the people who enjoy it most.

She is the CEO and co-founder of Outcaster. She wants to help other creatives make a place for themselves on the internet without having to deal with the hassle of too much technology!

Claire McHugh – Axonista

Claire McHugh is the CEO of Axonista, a tech startup that makes television and video more interactive, enabling creative storytellers at enterprise media companies and brands to tell stories in entirely new ways.

They will celebrate 10 years in business this year, and currently have a team of 30, with offices in Dublin and New York. They list Virgin Media, Eir and QVC among their clients.

This is her second year being nominated for a Power of Women award, thanks to her innovative brand and being something of a figurehead for Irish women in technology.

Fidelma McGuirk – Payslip

Fidelma decided to up sticks and move to Mayo for a different style of life. However, she wasn’t in Westport for long before Fidelma created Payslip, a brand helping businesses globally to scale and manage more globalised and distributed workforces.

She realised that most people don’t worry about their payslips unless things go wrong. She wanted to create an organisation that helps make everything much clearer and easier for both employers and employees.

Since it was launched in 2015, Payslip created hundreds of new jobs in the West of Ireland. Not only that but the company has branched out even further than just Mayo as it focuses on a global level.

Fiona Brennan – The Positive Habit

Fiona is an acclaimed Clinical Hypnotherapist with her own private clinic. She’s a mindfulness coach, a best-selling author and an inspirational speaker.

In 2016, she expanded into the digital space with The Positive Habit, a series of online courses to help clients reach greater heights, all taken in your own time and at your own pace.

The Positive Habit empowers clients to reach their full potential, by finding their unique path and purpose. Fiona holds a Professional Certificate in the Therapeutic Use of Mindfulness from the Institute of Integrative Counselling & Psychotherapy. She has previously trained in positive neuroplasticity with the eminent neuropsychologist, Dr Rick Hanson.

Lisa Boissel – Miss Jones

Lisa Boissel understands just how difficult a role EAs, PAs and office managers have. She worked as an event director herself for over five years. She understood the issues so much that she wanted to create a network that would facilitate them and make their job so much easier.

The Irish businesswoman describes the services as a PA to the PA. Miss Jones acts as an event organiser for staff and client hospitality. Booking venues and suppliers on behalf of companies, alongside organising corporate hospitality, team-building workshops and retreats. With over 20,000 members in the UK, Lisa brought Miss Jones to Ireland this year.

After almost a decade in the UK, Lisa is delighted to be able to continue her work at home here in Ireland, bringing Miss Jones to a brand new group of people.

Lucy Gernon – Executive Coach

After working for two decades in the corporate world, Lucy knew she needed a change. However, she was quick to realise that it was the corporate space that needed an overhaul. She wanted to help support women in leadership positions and elevate other women to get to positions that they may have never dreamed of before.

However, she didn’t want anyone to have to sacrifice either their career or their personal life. With her five-step system, she is empowering women around her to achieve more in leadership and in life, without adding any more undue stress to their plates.

At the age of 40, Lucy quit her job to pursue the Powerhouse Revolution and now she is an award-winning executive coach, podcast host, and work-life balance and mindset expert.

Siobhan Berry – Mummy Cooks

Weaning your baby can be tough. Siobhan Berry realised that there was a massive gap to support parents to get their children on the good food train. As a mother to two daughters who were only delighted to try every food put in front of them, Siobhan was originally surprised to learn that other babies were so fussy.

She enlisted the help of her sister, a Paediatric Occupational Therapist, to help her research the topic and she swapped her career in stockbroking and asset management for Mummy Cooks.

What started as an online weaning cookery school, soon exploded into a venture all of its own, with cookbooks, courses and helpful tips. Now Mummy Cooks is one of the go-to platforms for the modern parent.

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