Check out all the pics from last night’s POCO by Pippa launch

How fab do the jeans look?

Pippa O’Connor launched her POCO by Pippa range at the RHA Gallery in Dublin last night. The model revealed her new fashion venture just last month, and the collection is being branded as where style meets real life.

The range of denims was designed by the model-turned-businesswoman, with women in mind who just want the perfect pair of jeans for everyday life.

At the launch Pippa wore ‘The Saturday Night’ from her range, while models Thalia Heffernan, Ruta Mineilkyte, Clare Mac Dougald, Ella Killen and Sarah McGovern wore ‘The Off Duty’, ‘The Mama to Be’, ‘The Leather Look’, ‘The Saturday Night’ and ‘The Slimmers.’

POCO by Pippa is available from today in sizes 6 to 16 on Prices start at €85.


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