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Stars dress to impress at the launch of the Peter Mark VIP Style Awards 2020

Pic: Brian McEvoy

The Peter Mark VIP Style Awards are back, bigger and better than ever. To kick off the celebrations, a whole host of celebs stepped out for the glitzy launch which took place today in Café en Seine, Dublin.

Our fabulous new host Doireann Garrihy was on hand to chat about presenting the awards on the night, while a selection of nominees stopped by too.

Among the A-list guests, were James Patrice, Terrie McEvoy, Sile Seoige, Bonnie Ryan, Dancing with the Stars contestants Ryan Andrews and Grainne Gallanagh, Courtney Smith, Louise McSharry, Tara Stewart and Helen Steele, to name a few.

Pic: Brian McEvoy

Peter Mark is back as the title sponsor of the event and speaking at the launch, Marketing Director Jenny McDermott said, “We are delighted to partner once again with the VIP Style Awards for what will be our 18th year, bringing this glamorous event to life.

“The Peter Mark brand is all about stylish, beautiful hair, which this event delivers each and every year without fail. It’s truly a highlight in Ireland’s fashion calendar, and we would like to wish all of those nominated the very best of luck.”

Pic: Brian McEvoy

Backstage beauty will be abuzz on April 24th, as Lancôme teams up with the awards as official beauty and make-up partner. The Peter Mark Pro Team along with Lancôme will be creating key looks and sharing insider tips on social media.

VIP Magazine is delighted to welcome new category sponsors Bellamianta as the official tan sponsor, as well as Next as sponsor of the Most Stylish Newcomer, Instax Fujifilm as sponsor of the Look of the Year Award, The Zip Yard as sponsor of this year’s new award – the Sustainable Style Award, and welcome back Kit & Kaboodle sponsoring Ireland’s Most Stylish Online Influencer Award.

Check out all the pics from the star-studded launch below:

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