Irish influencer, Rosie Connolly has announced that she is launching her own brand. Posting on Instagram stories, the Mum-of-two shared her exciting news.
“It’s crazy to actually say it finally out loud. This has been consuming our lives for basically the whole of lockdown, which has been a great thing to focus on.”
Despite making this announcement, Rosie wasn’t giving too much away; “I’m not gonna tell you too much, but since about February this year, I have been working on launching my own brand.”
Well known for both her fashion and beauty posts on Instagram, it will be interesting to see which route Rosie will take. As she has already had multiple collections with Lavish Alice, that have been super-popular, we’re thinking it could be a clothing brand!
Excitingly, it seems the brand’s launch will be before the end of 2020, so there could be some potential for adding some to your Christmas list. Speaking about the process behind it all Rosie said; “There’s a lot of work involved, and there’s ups, there’s downs, there’s stressful days, there’s delays, there’s set backs, more set backs than anything else.”
“It’s been a huge eye opener, yeah, I think we’re absolutely crazy launching a business in the middle of a global pandemic, but sure look if you can’t do it then when will you do it.”
“It’s something I’ve wanted to do for such a long time, and we’re finally at the stage where we are hoping to launch before Christmas,” Rosie shared with her followers.
“When I say launch before Christmas, we had ideally planned to launch at the end of August, which didn’t happen. Yeah, getting things right is the main thing, and in order to do that there’s delays.”
So did she give anything away in the announcement? Sadly no, however she did reveal that the brand launch is why the family recently had to move to a bigger home and why she now has a large office space.
“I am gonna fill you in on the brand name and what the brand is really soon, but we just need to get the strategy right for that as well, for the launch.”
“We’ve hired the right people that know the stuff we don’t, which is really important, and we have an amazing team around us that are doing their best to work through this pandemic and get a business launched, which is just crazy.”
We’ll be keeping our eyes peeled for this one, as whatever it is, with Rosie behind it it’s sure to be a success.